Macintosh systems were successful in education and desktop publishing, making Apple the second-largest PC manufacturer for the next decade. Apple sold the Macintosh alongside its popular Apple II, Apple IIGS, Apple III, and Apple Lisa families of computers until the other models were discontinued in the 1990s.Įarly Macintosh models were relatively expensive, hindering competitiveness in a market dominated by the much cheaper Commodore 64 for consumers, as well as the IBM Personal Computer and its accompanying clone market for businesses, although they were less expensive than the Xerox Alto and other computers with graphical user interfaces that predated the Mac, except Atari ST. The original Macintosh is the first successful mass-market all-in-one desktop personal computer to have featured a graphical user interface, built-in screen, and mouse. (originally as Apple Computer, Inc.) since January 1984. The Macintosh (mainly Mac since 1998) is a family of personal computers designed, manufactured, and sold by Apple Inc.

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